Thursday, April 25, 2024
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Insomnia Labs partners with web3 firms for brand loyalty shift

Insomnia Labs has partnered with several companies to incorporate web3 elements into brand loyalty. New York-based technology firm Insomnia Labs on Oct. 18 announced a partnership with several web3 companies, including Co:Create, Smart Token Labs, Cookie3, and Crossmint, to launch a brand loyalty initiative dubbed Loyalty+. In a statement shared with crypto.news,

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Why brand consistency matters and how Web3 companies are failing to deliver

Michelle Yeoh has stiff competition for her deserved Oscar as the multiverse-hopping Evelyn in one of last year’s hottest movies. Web3 firms are also creating an “everything bagel multiverse,” attempting to be all things to all people, all the time. But, the reality is that we humans have simpler tastes. 

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Trust Wallet Seeks New Brand Identity in Largest Update for Web3 Accessbility

This brand overhaul aims to enhance Web3 accessibility for a new generation of users by offering a well-designed platform that combines user-friendliness with powerful features. On Monday, October 16, one of the most popular decentralized cryptocurrency wallets – Trust Wallet – shared the details regarding the much-awaited update. In the

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Germany’s Premium Footwear Brand Birkenstock Eyes $9.2B Valuation in IPO

Birkenstock confidently moves ahead with its IPO plans despite mixed performances of other listings in September. Goldman Sachs, JPMorgan, and Morgan Stanley shall be the underwriters for the IPO.  Birkenstock, the renowned German premium footwear brand supported by private-equity firm L Catterton, has announced its intention to pursue a highly anticipated

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Alibaba’s Ant Group unveils blockchain development brand

Ant Group Digital Technologies, linked to China’s Alibaba Group, has unveiled ZAN, a brand dedicated to providing blockchain development tools. Ant Group Digital Technologies, an affiliate company of the Chinese conglomerate Alibaba Group, recently announced the launch of ZAN. The new brand will offer a range of blockchain development products and

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BitBoy Crypto brand will no longer include YouTuber Ben Armstrong

The parent of Hit network, which controls the ‘BitBoy Crypto’ brand, has cut ties with its public face Ben Armstrong, citing issues surrounding substance abuse and financial damage to employees.In an Aug. 28 announcement on YouTube and social media channels, a spokesperson said the company had reached its decision following

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