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Nestle and McDonald’s Join JICWEBS’ Blockchain Pilot Program in the UK

The Joint Industry Committee for Web Standards (JICWEBS) – which is owned by UK’s advertisers, agencies and media owners to enhance the efficiency, transparency, and independence of media companies – has recently announced a pilot program using a distributed ledger technology (DLT).Nestlé, McDonald’s and Virgin Media have joined the JICWEBS’

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#MetaGather Program Starts Free Familiarization with Blockchain Campaign

Jamie Dimon, the CEO of J.P. Morgan Chase, recently stated, “To put it in perspective, we’ve been talking about blockchain for seven years and very little has happened.” This negative publicity has made some people skeptical of what blockchain could do for the common people. The podium is soon taken away

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KPGM to Work With Microsoft, Tomia and R3 on Blockchain Telecom Solutions

Business advisory firm KPGM has partnered with tech companies Tomia, Microsoft and R3 to create a blockchain-based settlements solution for the telecom industry, in anticipation of 5G network services.KPMG announced the partnership and product plans in an official blog post on July 16.As per the report, the planned blockchain

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McDonald’s, Nestlé and Virgin Media Join Blockchain in Advertising Pilot

McDonald's, Nestlé and Virgin Media have joined a new blockchain pilot seeking to increase transparency in advertising online.Developed by the Joint Industry Committee for Web Standards (Jicwebs) — a British United digital ad trading standards body — the new initiative aims to assess the potential of blockchain in the

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