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Former Bloomberg journalist Camila Russo identified a niche market, decentralized finance (DeFi) that wasn’t receiving nearly enough attention for the weight it was pulling, and executed. Her media empire, “The Defiant,” began as a daily newsletter giving a rundown of major DeFi news has grown to encompass a team of
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Talk about good timing: In 2017, Camila Russo was on the prowl for a worthy book project. What would be a good subject? What hasn’t been covered? At the time she was a reporter for Bloomberg. She was astonished to find a juggernaut of a story that was hiding in plain
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Sometimes things are clear, and to both Camila Russo (write of The Defiant newsletter) and David Hoffman (co-host of the Crypto POV podcast), it couldn’t be clearer that the essential narrative of 2019 was the rise of DeFi as a true market force. In individual interviews as part of The
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