Doodles was launched in October 2021 as a collection of 10,000 NFTs made up of colorful artwork by Burnt Toast, the alias of Canada-based artist Scott Martin. The project was created by Castro and Evan Keast, who previously worked together at Dapper Labs. The hand-drawn, pastel characters quickly attracted a passionate consumer audience, and holders of the project are able to access exclusive perks like access to live events and brand-related merchandise.
Doodles is ‘No Longer an NFT Project,’ Co-Founder Says
