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Crypto Frenzy Ignited by ‘Roaring Kitty’s’ Return to Social Media

The cryptocurrency world has experienced a surge in activity following the reappearance of Keith Gill, better known as “Roaring Kitty,” on social media. Gill, famous for catalyzing the memestock phenomenon in 2021, influenced another financial sector with his latest move. A cryptocurrency branded with GameStop Corp.’s (NYSE:GME) name, logo, and ticker soared over 1,400% on Monday, as per CoinGecko data, despite lacking any official connection to the video game retailer.

Gill, who played a pivotal role in rallying day traders on Reddit to challenge GameStop’s short sellers, posted on the social media platform X after a silence since June 2021. His post depicted a man poised actively with a game controller, which speculators interpreted as a hint of his potential return to active trading.

The rise in this GameStop-themed cryptocurrency, trading at just $0.008212, highlights the distinct nature of memecoins, which are heavily influenced by their popularity on social platforms and can be launched quickly, often leading to significant short-term gains due to their small market size and limited liquidity.

The surge in memecoin interest parallels the broader enthusiasm in the crypto market, driven by substantial gains in major cryptocurrencies like Bitcoin and Ethereum. Other notable memecoins, including Dogwifhat’s WIF, Pepe, and Bonk, have also seen significant upticks.

This event echoes the broader trend seen in 2021, when traders shifted their focus from stocks to cryptocurrencies like Dogecoin, which spiked up to 15,444%, reaching 73 cents in May 2021 after starting the year at $0.0047, largely fueled by endorsements from high-profile figures such as Elon Musk.

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