Bachchan has a strong mass appeal, thanks to a film career spanning more than five decades, and has endorsed Pepsi, Cadbury, Tata Sky, Reid & Taylor, and several government campaigns in the past. CoinDCX is confident the megastar will help the exchange reach a wider audience.
CoinDCX Appoints Bollywood Superstar Amitabh Bachchan as Brand Ambassador — CoinDesk
