There is a tripartite dynamic in the Web3 ecosystem that encompasses the investor, the project and the community. But what does each player get for being on the launchpad?
The most important benefit for the startup listing on a launchpad is the capital it gets from investors and community members of the launchpad. Retail investors who visit the launchpad will have the ability to look at Web3 projects listed, understand the team behind the projects along with the type of community the project has nurtured, and can invest their capital into curated opportunities.
Web3 projects get credibility after getting listed on a launchpad, which is critical in the ecosystem. Crypto launchpads also offer a plethora of services to early-stage crypto entrepreneurs, such as tokenomics advice, marketing inputs, investor introductions and other ancillary business services. Crypto launchpads are the Web3 equivalent of incubators and accelerators in the Web2 space.
Despite these benefits, launchpads can only be as good as the quality of the community members and the key people in the community who bring the right investment opportunities. Web2 has got it right with organizations like Y Combinator, Startupbootcamp and several others pioneering the accelerator model. Web3 has yet to see such a legacy develop.
Finally, for the Web3 ecosystem, crypto launchpads have successfully created a framework to cut out the noise and identify projects that merit investors’ attention. As a result, the number of scams and rug pulls on investors should reduce as the model matures, which in turn will benefit the Web3 ecosystem on sentiment and reputational perspective.
