'The Masked Singer' Launches Token-Gated Fan Experience
Now in its ninth season, fans of the reality singing competition can sign up for a free "Loyalty Pass" and purchase art NFTs. Source
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Shopify unveils tokengated commerce as part of new connect-to-consumer experience
As part of a new series of connect-to-consumer initiatives developed this year, Shopify will allow merchants to connect with fans and drive sales by creating exclusive merchandise for tokenholders. The initiative, dubbed "tokengate," is available in early-access beta mode. Tokengated ExperiencesReady to give superpowers to your most loyal fans?Build even
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