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Unilever, O2 and Sky Join Blockchain Pilot for Digital Ad Transparency

bossNovember 12, 2019 Cryptocurrency Market, News 0

Unilever, O2 and Sky are among the latest big firms to sign on to Jicwebs’ blockchain pilot program designed to improve trust and transparency in digital advertising.The news was revealed in a Nov. 12 report from United Kingdom-based industry magazine Campaign.Industry involvementJicwebs — an acronym for the U.K. digital

Unilever Says Its Blockchain Ad-Buying Pilot Saved the Company Money

bossSeptember 26, 2019 Cryptocurrency Market, News 0

According to a report published on Sept. 26, executive vice-president for global media at Unilever Luis Di Como told advertisement news outlet Campaign that using blockchain has helped the company save money.The consumer packaged goods giant said there was no leakage in its media investments made as part of

Blockchain Company Money Pilot Saved Unilever Read More

CryptoX News

Bitcoin whales accumulated 266k BTC since January

bossApril 24, 2024

Since the beginning of 2024, large Bitcoin holders have accumulated an additional 266,000 BTC. According to Santiment analysts, this BTC value amounts to $17.5 billion. The company notes t...

Coinbase’s Base Chain Set to Propel Crypto Adoption into Mainstream with Layer 2 Innovations

bossApril 24, 2024

Please note that our privacy policy, terms of use, cookies, and do not sell my personal information has been updated.CoinDesk is an award-winning media outlet that covers the cryptocurrency

Unilever

Unilever, O2 and Sky Join Blockchain Pilot for Digital Ad Transparency

Unilever Says Its Blockchain Ad-Buying Pilot Saved the Company Money

Cryptox News

Bitcoin whales accumulated 266k BTC since January

Coinbase’s Base Chain Set to Propel Crypto Adoption into Mainstream with Layer 2 Innovations

Worldcoin Team Plans To Sell 1.5 Million WLD Tokens Every Week For 6 Months

Former Binance Boss CZ Apologizes, Accepts Responsibility Ahead of Sentencing