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Life of Luxury: Fashion Turns to Blockchain

Although once confined largely to agriculture, blockchain technology is now making major inroads into the luxury goods supply chain market.Thus, Consensys recently announced a new platform with French multinational luxury goods conglomerate LMVH and the technology behemoth Microsoft to verify the authenticity of luxury goods.Luxury brands trial blockchainAlthough many

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Franck Muller Releases Luxury Watch With Bitcoin Cold Wallet Functionality

High-end Swiss watchmaker Franck Muller has partnered with alternative assets investing firm Regal Assets to release the bitcoin (BTC) storage watch “Encrypto,” according to a report by Cointelegraph Brasil on May 23.In addition to being a high-end fashion accessory, with a price ranging from $9,800 to $50,600, the watch

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Louis Vuitton and Christian Dior Owner Unveils Blockchain Platform to Verify Luxury Goods

ConsenSys has teamed up with LVMH and Microsoft to build a blockchain-powered platform that allows consumers to verify the authenticity of luxury goods, according to a news release on May 16.The consortium says the system, known as Aura, is designed to “serve the entire luxury industry with powerful product tracking and tracing

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Luxury Fashion Brand Alyx to Use Iota’s DLT for Supply Chain Tracking

Luxury fashion brand Alyx intends to use Iota’s distributed ledger technology (DLT) for supply chain tracking, cryptocurrency news outlet The Block reports on May 15.Per the report, Iota’s system will be implemented in partnership with global manufacturing company Avery Dennison to allow Alyx’s customers to have full insight into

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Luxury Automobile Dealership Bernie Moreno Announces it now Accepts Bitcoin

Bernie Moreno Companies(BMC), one of the largest Auto dealership groups in America has announced in a press release on September 10, 2018, that it now allows customers to pay for new cars and servicing with bitcoin and other cryptocurrencies.   Effective immediately, this announcement is emblematic of a massive change taking

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